Jump To:

The Borderplex Alliance Strategic Recommendations report is the last of a series of reports designed to develop an economic action plan for the El Paso /Cd. Juárez /Southern New Mexico region. The overriding goal of the strategic plan is to ensure the future economic prosperity and diversity of the region and build quality into all aspects of business and daily living environments.

2015-2020 Regional Strategic Plan Recommendations – June 2015

Download Report

 

 

Previous Reports

 

The Borderplex Alliance’s Middle-Skill Gap Assessment Request for Proposal

 

Print View


Regional Plan To Provide The North American Borderplex With A Blueprint For Success

Region Must Work Together in Order to Compete for Growth in the Global Economy

EL PASO, Texas – The Borderplex Alliance, a regional non-profit organization dedicated to promoting economic development and prosperity in the Ciudad Juárez, El Paso, and southern New Mexico region, announced today that they have completed the next phase of the regional strategic plan.

“The North American Borderplex economy is growing, and we must figure out how to harness and maximize our regional potential - together. The overriding goal of the strategic plan is to ensure the future economic prosperity and diversity of the region and build quality into all aspects of business and daily living environments. We now have a blue print to help us move forward for the next five years,” said Rolando Pablos, Chief Executive Officer of The Borderplex Alliance. “The power is in collaboration. All public and private elements in our region must come together and speak with one voice.”

The organization is now entering the Analysis and Implementation stage and will be creating a regional steering committee, along with task forces, to review the recommendations and create an implementation plan that allows the region to build off current successes and develop a plan for continued growth across the region. The next phase of the regional plan will take place over the next three – four months. Throughout this process, the organization will be working with local, state, national and international leaders to further define and roll out a regional action plan over time that is both actionable and implementable at all levels and in all areas of the borderplex region.

“I’ve had the pleasure of leading the Steering Committee developing the Regional Strategic Plan commissioned by The Borderplex Alliance. During this time, I have been able to see firsthand how Cd. Juárez, El Paso, and Las Cruces have been operating independently, when we could work together to create one strong package for potential investors. Our combined population, workforce, industrial base, and market size makes us a much stronger business location than each area acting alone,” said Dr. Pat Patton, Chairman of The Borderplex Alliance Regional Strategic Plan Steering Committee.

“This report is the culmination of years of efforts to align our communities and create regional cooperation and bi-national collaboration within the borderplex region. It showcases how critical it is for the El Paso/Juárez/Las Cruces area to become one well-oiled, united economic region. Working together to develop our North American Borderplex – from our institutions of higher education to technology – we will attract other businesses from outside the region and promote critically needed diversification. Together, our region must implement a collaborative plan of action,” said Garrey Carruthers, President of New Mexico State University.

“An economic development strategic plan is a living, constantly evolving document that must be reviewed often and adjusted to changes in the local and global environments, and I commend The Borderplex Alliance for taking this on,” said Angelo Angelou, Principal Executive Officer of AngelouEconomics, authors of the Strategic Plan. “There is much to accomplish within this strategic plan, and they cannot implement it alone. The organization will need strong partners that can each assume responsibilities within their areas of expertise. In other planning we have done, greatest success comes when all regional elements come together with synergy.”

The completion of the Regional Strategic Plan report is a culmination of over a year of hard work and the input and dedication of hundreds of individuals across our region. Commissioned by The Borderplex Alliance, the leading economic development organization focused on regional growth within the borderplex region, this report underscores the need for the region to work together. The Regional Strategic Plan Report is based on the findings of two earlier project studies - the Borderplex Market Assessment, dated Nov. 13, 2014, and a Target Industries Analysis, dated Jan. 15, 2015. Research for those studies was greatly aided through insight provided by more than 985 business and resident stakeholders in El Paso, Cd. Juárez and the Southern New Mexico area through interviews, focus groups and online surveys.

“Those of us who do business in our region already know that the North American Borderplex possesses the qualities that corporate decision-makers everywhere are seeking in today’s global environment. I applaud and support The Borderplex Alliance for leading these efforts as the primary economic development organization for the region as a whole,” stated Joyce Wilson, CEO, Workforce Solutions Borderplex.

The Regional Strategic Plan report can be found on our website or by clicking here. You can also find the FAQ and quotes from regional leaders by going to our website, www.borderplexalliance.org

# # #

The Borderplex Alliance is a bi-national, private sector led regional economic development organization that promotes the economies of El Paso, Texas, Cd. Juárez, México, and Southern New Mexico domestically and internationally. 

 

Print View

Back to top ↑


Frequently Asked Questions

What is the 2015 – 2020 Regional Strategic Plan and why is it needed?

Recognizing the need for better planning, in 2011, the city of El Paso commissioned a study of economic activity in the area. In the four years since the release of that report, economic forecast for the North American Borderplex remains uncertain, and the area continues to lose important opportunities.

The strategic plan is needed to ensure the future economic prosperity and diversity of the region and to help build quality into all aspects of business and daily living environments. Regional economic planning will allow the three-state, two-country region more power to compete in international markets by leveraging the many combined assets within the area to better support existing industries and attract new ones.

As the global economy becomes interconnected, the North American Borderplex must find a way to stand out. The Regional Strategic Plan provides us with a blueprint for success for the next five years.

Who is involved in these efforts?

Twenty-nine individuals representing institutions of higher education, the business community, government, healthcare and financial sectors, nonprofits, and economic development organization from across the North American Borderplex served as the Strategic Plan Steering Committee. More than 985 business and resident stakeholders in El Paso, Cd. Juárez, and the Southern New Mexico area participated in interviews, focus groups, and online surveys that provided the basis for this research.

Who developed the Regional Strategy report and what is their background?

Angelou Economics (AE) is a consulting firm with experts who specialize in economic development and site location. AE was commissioned to develop a plan that will help diversify our economy, expand job opportunities and investment in the region, foster entrepreneurial growth, better prepare our workforce, and attract ‘new economy’ companies. AE completed plans for the City of Austin, the Northeastern Pennsylvania region, western North Carolina, and many more. It is now providing our region with a strategic roadmap that is rich in content, customized to our specific regional challenges, and unique needs.

How was the Regional Strategy report created?

The completion of the Regional Strategic Plan report is a culmination of over a year of hard work and the input and dedication of hundreds of individuals across our region. Commissioned by The Borderplex Alliance, the leading economic development organization focused on regional growth within the borderplex region, this report underscores the need for the region to work together. The Regional Strategic Plan Report is based on the findings of two earlier project studies - the Borderplex Market Assessment, dated Nov. 13, 2014, and a Target Industries Analysis, dated Jan. 15, 2015. Research for those studies was greatly aided by insight provided by more than 985 business and resident stakeholders in El Paso, Cd. Juárez, and the Southern New Mexico area through interviews, focus groups and online surveys.

What are next steps and the timeline for the implementation?

The Borderplex Alliance is now entering the analysis and implementation phase where it is forming a regional implementation steering committee, along with task forces, to review the recommendations and create an implementation plan that allows the region to build off current successes and develop a plan for continued growth across the region. Implementation has already begun on some recommendations, such as the recent successful launch of The Borderplex Alliance Global Initiatives. The next phase of the regional plan will take place over the next three – four months but the overall plan will take over five years to implement.

Who is involved in implementing a Regional Strategic Plan?

You are! Throughout this process, The Borderplex Alliance will be working with local, state, national, and international leaders to further define and roll out a regional action plan over time that is both actionable and implementable at all levels and in all areas of the borderplex region. How can I be involved? Individuals, corporations, nonprofits and area stakeholders can all get involved. Attending forums, participating in teleconferences, and sponsoring programming are only some of the ways to become involved. It is as simple as calling The Borderplex Alliance at 915-298-1000.

 

Print View

Back to top ↑


Quotes from Regional Leaders

“I’ve had the pleasure of leading the Steering Committee developing the 2015 – 2020 Regional Strategic Plan commissioned by The Borderplex Alliance. During this time, I have been able to see firsthand how Cd. Juárez, El Paso, and Las Cruces have been operating independently, when we could work together to create one strong package for potential investors. Our combined population, workforce, industrial base, and market size makes us a much stronger business location than each area acting alone.” Dr. Pat Patton, Chairman of The Borderplex Alliance Regional Strategic Plan Steering Committee.

“The North American Borderplex economy is growing, and we must figure out how to harness and maximize our regional potential - together. The overriding goal of the strategic plan is to ensure the future economic prosperity and diversity of the region and build quality into all aspects of business and daily living environments. We now have a blueprint to help us move forward for the next five years. The power is in collaboration. All public and private elements in our region must come together and speak with one voice.” Rolando Pablos, Chief Executive Officer of The Borderplex Alliance

“Those of us who do business in our region already know that the North American Borderplex possesses the qualities that corporate decision-makers everywhere are seeking in today’s global environment. I applaud and support The Borderplex Alliance for leading these efforts as the primary Economic Development Organization for the region as a whole.” Joyce Wilson, CEO, Workforce Solutions

“Our community (El Paso, Juárez & Las Cruces) must come together if we are to succeed. The focus must be on the execution of a Regional Plan where we all work together to position El Paso, Southern New Mexico, and Juárez as one of the most competitive regions in the world.” Miguel Fernandez, Transtelco

“This report is the culmination of years of efforts to align our communities and create regional cooperation and bi-national collaboration within the borderplex region. It showcases how critical it is for the El Paso/Juárez/Las Cruces area to become one well-oiled, united economic region. Working together to develop our North American Borderplex – from our institutions of higher education to technology – we will attract other businesses from outside the region and promote critically needed diversification. Together, our region must implement a collaborative plan of action.” Garrey Carruthers, President of New Mexico State University

“This report can help to foster further collaboration and alignment of policy and decisions to increase regional economic development through the leveraging of our comparative advantages. By spearheading this report and already beginning the creation of initiatives such as the recently announced Global Initiatives, The Borderplex Alliance has shown that it is the organization that should serve to unify the borderplex as one cohesive region.” Patrick Schaefer, Executive Director of the Hunt Institute for Global Competitiveness

 

Print View

Back to top ↑

915.298.1000 123 Mills St. Suite 111 El Paso, Texas 79901

Web Design by Sanders Wingo | El Paso Web Development by MindWarp LLC